an experiment in overcoming your personal barriers to creativity marketing 463
Criteria:
You will be graded on:
- The appropriateness of the chosen experiment for your identified barrier.
- The amount of evident effort in executing the experiment – how seriously you tookthe assignment WILL be reflected in the level of detail and quality of informationpresented in your report.
- The quality of your reflections and analysis of the experience – how detailed anddeep was your reporting of your reactions and learning?
- The level of creativity – in terms of BOTH originality and appropriateness –exhibited in your deliverable. (Remember, “appropriateness†in a report means that the required information must be both complete and easily understood – your report could be truly novel and artistic and show great personal expression, but if it doesn’t communicate the required information in an effective way it is NOT “creative.â€)