diversification strategy
Corporate Strategy for Diversification (105 points)
Diversification strategies raise a wide range of strategic management issues. For this assignment, select a KSA company whose strategy includes or included diversification and explore their motives, competitive advantage, and strategic planning based on the topics from Chapter 12 and the assigned reading.
- Identify and provide company strategic details and consider what circumstances existed that motivated this company to diversify.
- What mode of diversification did the company adopt? How does this relate to their resources and capabilities?
- What are the benefits of diversification in this industry and how significant are they in the shape and growth of the industry?
- What are the implications of the strategy chosen for the organizational structure, management systems, and allocation of decision making within the diversified firm?
Your well-written paper should meet the following requirements:
- Be 5 to 7 pages in length,
- APA style guidelines.
- At least four scholarly, peer-reviewed journal articles unless the assignment calls for more.
Tha attached book has to be used
