internal and external communication planning


Consider a situation in which communication has not been effective in your organization.

  • Why did it fail?
  • How badly did it fail?
  • How could the leader have improved the likelihood of effective communication?


Using a situation in your organization, propose a communication that incorporates pre-announcement, communication during the event or project, and communication afterward.

  • What key things would you include as the leader of the organization?  Why?
  • What role would motivation theory play?
  • How would you use the affective domain in planning communication?
  • What role would problem-solving processes play?
  • What do you recommend to leaders, concerning internal and external communication planning?
  • Cite your sources. Discuss the strengths and weaknesses of other plans that are proposed.