Liberty University Strategic Marketing Communication Plan Discussion

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Discussion Board Forum 5

Topic: Strategic Marketing/Communication Plan

Question/Prompt: For Discussion Board Forum 5, continue to develop your proposal to include Strategic Marketing/Communication Plan (Section 9) for your mock organization. Set realistic and measurable performance targets and time lines for communication or marketing strategies that are related to the target markets you wish to reach with your organization. Consider presentation, packaging, competition, crises communication, sustainability, and market entry/development strategy.