Temple University Health Services Payflex Brochure

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IF YOU ARE NOT GOING TO FOLLOW THE INSTRUCTIONS PLEASE DO NOT SAY YOU WILL DO THE ASSIGNMENT

In this first assignment, you will develop a brochure and an email for your chosen organization, department, service, or product about its public reputation and how that impacts buying decisions. Choose a provider, service, or product that is located within 100 miles of your home. This may be:

  • A small health care organization (such as a podiatrist office, a physical therapy center, or a mental health clinic).
  • A department or service within a larger health care organization (such as a sports medicine department, hospice care, or diabetes management services).
  • A product offered by a health care organization (such as medical equipment, oxygen, or pharmaceuticals).

PART 1: BROCHURE

Imagine you are the marketing director of your chosen organization or department. You are charged with developing a brochure for a specific service or product within your organization. Select a provider and create a brochure to market the service or product that the provider offers. The brochure should meet the following criteria:

  • Provide information to health care consumers who might be interested in this service or product.
    • Why choose this specific service or product?
    • What are the benefits?
  • Give information that markets the service or product while leveraging the provider’s education, credentials, certifications, fellowships, and professional reputation.
  • Include statistics regarding the patients served, quality outcomes, and other patient satisfaction information. 
  • Include images of your chosen provider.