what is the best entry mode for a company culturally co that is based in singapore and shangahi to enter a new market riyadh


Entry Mode:


Local capability is required in each market of operation in order to register the business, sign





up vendors


(Cultural Ambassadors), and monitor quality of delivery.


English language capability of Cultural Ambassadors


can also be a challenge. What low cost


solutions can you suggest to address the Culturally’s management


challenge to facilitate spoken and written communications between the Cultural Ambassadors (vendors) with


the management team and/or clients.


What models would be optimal in your proposed ma


rkets?


If a partnership


with a local distributor, retailer, or


partner


is advised, what companies would be the best candidates for such


partnership


(list at least three, with contacts, descriptions, and tips for how to approach them

culturally.co