model of competition

Question 1

Part 1 of

How does the “five forces model of competition affect your product.

PS my product is called “SHEknows” it’s a product that can detect date rape drugs.

Prepare a four-page competitive analysis discussing each of the five models

Part 2 of 2:

Prepare a 4 page marketing strategy based on the elements of the 4 P’s used in your chosen product or service. Write about your product. The marketing mix is the 4 Ps (product, place, price, and promotion) and each element should be addressed in the report. You may use the “7 Ps” if applicable to your service selection.

Use peer reviewed sources in addition to your textbook that must match in text citation minimum of 6(six) all APA format. Additionally, www.census.gov is a great resource for demographic information. Also summarize question one in 2-3 power point slides.

Question 2

Your discussion should summarize the article in such a way that it can justify any arguments you may present in question one assignment and should be different than the abstract. In addition to your researched peer-reviewed article, you must include an example of the article researched as it is applied by industry (company, business entity, etc.).

Your summary MUST include ALL of the following (include every item in the bullet list below, or you will not receive full credit):

ï‚· Clearly state what the article is about and its purpose

ï‚· How the article and/or author(s) support your argument(s)

ï‚· Most important aspects of the article

ï‚· Any findings and conclusions

ï‚· Approximately 350 to 450 words in length

 Include the article “Abstract” in your posting (your summary should be original)

ï‚· Include the industry example demonstrating the application of your researched article

ï‚· “IMPORTANT” – Include the citation for the article and it must match peer reviewed references minimum 3.