University of Chicago Management How Can Acme Fragrances Manage Its Current and Future Storage and Logistics Needs Paper

Warehouse Strategy: How Can Acme Fragrances Manage Its Current and Future Storage and Logistics Needs?

Questions

1. How can you provide Acme with more space in their facility to accommodate growth in the short- term?

2. From an operational aspect how can Acme overcome the issues of lost online sales to Europe caused by the delays at UK and European ports as a result of increased customs checks and additional paperwork?

3. What will you advise Acme’s sales and marketing director regarding their future strategy in terms of the location of the two facilities (manufacturing and warehouse) once the lease expires or the escape clause is triggered? Should the escape clause be triggered? What approach will you take regarding the sales and marketing director’s stance on outsourcing of logistics services?