Describe an effective strategy for developing persuasive business messages, and identify the three most common categories of persuasive business message

I’m trying to learn for my Communications class and I’m stuck. Can you help?

 

Assignment: Writing a Persuasive Message

This assignment supports the following lesson objectives:

  • Describe an effective strategy for developing persuasive business messages, and identify the three most common categories of persuasive business message
  • Identify strategies for developing a persuasive business message
  • Apply effective writing skills in producing a persuasive message

Assignment Overview

  • This writing assignment covers writing a persuasive message.

Deliverables

  • 1 page paper (12-point font).

Activity Details

Perform the following tasks:

Step 1: Read the Message Strategies: Requests for Action assignment scenario located in the attached Assignment Scenario document.

Step 2: Draft an email message to Sparks, introducing yourself and your business and asking for a meeting at which you can present your business plan in more detail.

  • Create a personal connection in the first paragraph of the message.
  • Explain that your Memphis office was booked to capacity within two months of opening, thanks to the growing number of international businesses looking for translators and interpreters.
  • You’ve researched the entire Southeast region and have identified at least 10 other cities that could support a language services office such as yours.
  • Making up whatever other information you need, draft a four-paragraph message following the AIDA method, ending with a request for a meeting within the next four weeks.

Step 3: Save and submit your assignment.

Assignment Part B

Assignment: Marketing and Sales Messages Strategy

This assignment supports the following lesson objectives:

  • Describe an effective strategy for developing marketing and sales messages and explain how to modify your approach when writing promotional messages for social media.

Assignment Overview

  • This assignment covers writing marketing and sales messages.

Deliverables

  • 1/2 page paper (12-point font).

Activity Details

Perform the following tasks:

Step 1: Read the Message Strategies: Marketing and Sales Messages assignment scenario located in the attached assignment scenario document.

Step 2: Locate a website for any company that sells products to consumers and write a new title for the site’s homepage (the title that appears at the top of a web browser).

  • Make the title short enough to read quickly while still summarizing what the company offers. Be sure to use one or more keywords that online shoppers would likely use when searching for the types of products the company sells.
  • Next, identify three high-quality websites that would be good ones to link to the site you chose. For instance, if you chose a website that sells automotive parts and supplies, one of the three linking sites could be a popular blog that deals with automotive repair. Or if the site you chose sells golf equipment, you might find a sports website that covers the professional golf tours or one that provides information about golf courses around the world.

Step 3: Write a short (3-4 sentences) explanation as to why you chose to rewrite the title as you did and explaining why you chose to link to the sites you chose.

Step 4: Save and submit your assignment